MANDIANT

BRANDING & WEBSITE

Securing a new brand identity

Emerging from the cyber security giant FireEye in 2020, Mandiant quickly pushed forward as an industry leading security service built on expert personnel and frontline intelligence platforms. Being a brand that corporations and governments around the world had on speed-dial, they needed a brand strategy and fresh look that matched the brand’s growth. They needed a new brand identity and site experience and they needed it at lightning speed.

Forward and Upward

The mark was developed to act as an arrow which calls to mind growth, change, success, evolution, and scalability –the DNA of a successful global cyber security platform.

Bringing it all together

The work didn’t stop after the strategy and look of the new brand was developed. The next objective was to bring it all together and create a premium web experience to set the brand apart from competitors by demonstrating its unique technology and consulting offerings with a confidence befitting their prestigious work.